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Avec Alberta

Couture outerwear in archive fabrics, hand-made in Naples.

Once upon a time — and still today

There was the desire (and there still is) to push beyond limits, to shape one's dreams. Dreams with perfect seams and cuts, to be worn — but first of all to be lived. Dreams that fit «like a glove».

A dream that became an art — the tailor's art, born in the early 1900s, which made history in Naples and is interwoven with the culture of a land that has never silenced its own creativity. And like every story it has been handed down, studied, sought and, in this case, loved. Admiration and inspiration were the driving ideas. And hands its greatest strength.

«Hand-sewn», «hand-worked», «hand-tailored». Undisputed protagonists, hands dominate the scene, enchant and work magic. Small, endless gestures so that every detail is carefully finished.

Choosing a hand-made coat means choosing a «modus vivendi»: it communicates that what you wear is the exact mirror image of your world. Neapolitan culture understood this immediately, which is why it has been — and remains — a certainty, setting the rules of «made in Italy». Though the years pass, some things fortunately remain rooted: the emblem of a land and of an exceptionality called passion.

Romeo

Three variants

Romeo Acquamarina

Aquamarine silk lampas, with hand-applied decorations in fine 18th-century gold thread. Lined in pure Loro Piana cashmere.

Romeo Rubino

Ruby-red silk lampas, with hand-applied decorations in fine 18th-century gold thread. Lined in pure Loro Piana cashmere.

Romeo Gold

Silk lampas with delicately traced lace decoration and hand-applied details in fine 18th-century gold thread. Lined in pure Loro Piana cashmere.

Dea

Three variants

Dea Gold

Gold silk lampas, a mystical reinterpretation of a classic Asian silk. Mongolian fur collar and cuffs. Lined in pure Loro Piana cashmere.

Dea Red

Red satin with hand-embroidered gold thread on Oriental motifs. Mongolian fur collar and cuffs. Lined in pure Loro Piana cashmere.

Dea Black

Precious silk jacquard reproducing floral motifs inspired by ancient Asian ceramics. Mongolian fur collar and cuffs. Lined in pure Loro Piana cashmere.

Frida

Three variants

Frida Ametista

Amethyst silk lampas, with decorations typical of the classical world combined with others recalling the taste for exoticism and chinoiserie. Lined in pure Loro Piana cashmere.

Frida Cacao

Refined broderie evoking the ancient paintings of Aboriginal tribes. Mongolian fur cuffs. Lined in pure Loro Piana cashmere.

Frida Gold

Precious gold-thread fabric with elegant raised silk embroidery. Mink cuffs. Lined in pure Loro Piana cashmere.

Alma

Three variants

Alma Silver

A dreamlike, exotic silk lampas derived from an 18th-century embroidery in which the decorative elements are formed by an elegant patchwork of Indian fabrics. Hand-made gold thread embroidery. Mink collar. Lined in pure Loro Piana cashmere.

Alma Navy

Navy gobelin fabric with raised floral motifs. Fox fur collar. Lined in pure Loro Piana cashmere.

Alma Cipria

Damask with floral decorations, hand-made gold thread embroidery. Lined in pure Loro Piana cashmere.

Avec Alberta catalogue

Design Benedetto Longobardi Ruju  ·  Photography Luigi Di Maggio  ·  Styling Michele Esposito  ·  Make up Francesco Riva